Jul 12, 2022

Posted by admin / blogs

Fiat and Lavazza adopting blockchain with collaboration


The new Fiat 500L is a longer, family-friendly spinoff of the company's famous small car, the 500, which has sold more than 800,000 units in 110 countries. The 500L is a large vehicle with the capacity to fulfill the needs of our customers in Europe who are looking for more space, comfort, and flexibility.

Four ideas characterize it: Big, owing to its huge interior volume (1,500 positions), as well as its 360-degree visibility and big glass roof; Light, owing to low gasoline consumption and emissions, and an optional methane engine that may be made accessible in the future; Linkedness, owing to its connectivity; and Loftiness, owing to its passenger cabin filled with accessories such as an infotainment system equipped with voice-recognition, navigation, wireless internet connection to smartphones, iPods, etc., which makes driving and riding enjoyable. Under the Loft concept, Fiat has partnered with Italian coffee company Lavazza. The audio system maker Beats Audio enhances the driver and passenger experience.

Story of Lavazza:

Lavazza, the "Italian Starbucks" known for its similar chain and reputation as Italy's favorite coffee brand, has designed an espresso machine for the 500L's interior. An extra convenience for the driver or passengers who don't have to bring a thermos or go out to get coffee on the road is this machine, which operates when the car is stopped and only works when it is destroyed.

Fiat and Lavazza have launched an internet marketing campaign to promote the 500L, including games and competitions with rewards such as coffee makers and coffee capsule packs. Beats by Dr. Dre headphones are made by Beats Audio, a company created by musician and producer Dr. Dre, which has partnerships with HP, the Chrysler Group, and HTC Mobile.

How does Cyberium Blockchain Improve Collaboration?

Cyberium blockchain manages and monitors the Fiat + Lavazza collaboration. It also helps to reduce the cost of administration and coordination.

The Cyberium blockchain is based on the idea of distributed ledger technology (DLT), which enables all parties to share data and information in a secure, transparent and tamper-proof manner. This makes it an ideal platform for managing collaborations between organizations, reducing the need for centralized coordination and administration.

The Cyberium blockchain provides a secure, efficient, cost-effective platform for managing partnerships between organizations. Smart contracts automate many aspects of the collaboration process. This includes payments, approvals, and tracking of milestones. This further reduces the cost and complexity of managing the collaboration. 

Cyberium can help to improve the collaboration between Fiat and Lavazza in several ways:

1. by providing a secure, transparent, and tamper-proof platform for data sharing and communication;

2. by automating many aspects of the collaboration process using smart contracts;

3. by reducing the need for centralized coordination and administration;

4. by providing a secure, efficient, and cost-effective platform for managing collaborations between organizations.


The Cyberium blockchain is helping the Fiat + Lavazza collaboration. This improves transparency, security, and efficiency in the system. It enhances cooperation in several ways, such as by providing a secure, transparent, and tamper-proof platform for data sharing. The communication and automation of processes are increasing with the help of smart contracts. This reduces the need for centralized coordination and administration.


Do you like reading our blogs?
To read more blogs, click here.

Suggested Blog: https://www.cyberium.info/blog/colloboration-inspecta/


Discover the best practices of building best product experience from millions of ready-made product graphs or build one yourself.

Company Values Acronym BIHAR 1

In-depth intelligence of products in the form of product stories help in achieving quality, automation and efficiency in new and existing product implementations.

Company Values Acronym BIHAR 5

Improve and augment end to end product selection, development, integration, and operation with detailed information and AI copilots.

Company Values Acronym BIHAR 8
PX People, product experience people

Build Perfect Knowledge